Visuals

  • A welcome email headed 'Get ready for free electricity', with a photo of a smiling customer and a link to pick your hours in the OVO app.
  • A confirmation modal: 'You're all set — you'll get up to 1kWh of free electricity per hour.'
  • A prompt card reading 'Pick your 2 free hours before midnight on Sunday', with a 'Choose hours' button.
  • Three app screens introducing free electricity: a welcome message, 'Free electricity every week', and a savings summary.
  • The OVO app home screen showing a £185 balance, month-to-date usage, and a 'Your free electricity' rewards card.
  • Three onboarding screens — 'Conquer the power hungry', 'Pick your free hours' and 'Power up, your way'.
  • Three screens of the 'Choose your 2 free hours' slot picker, showing day-by-day time selection.
  • A 'How it works' card explaining three steps: choose weekly, switch on and save, and see your savings.
  • The free electricity dashboard with a live slot card reading '1pm to 2pm' above a list of upcoming slots.
  • A 'Ready to confirm?' modal listing two chosen time slots, warning they can't be changed later.
  • Four screens of the free electricity dashboard, showing a live slot highlighted from 1pm to 2pm.
  • A lock screen notification: 'It's free power hour day — enjoy your free electricity from 1pm to 2pm.'
  • Three opt-in screens with consent checkboxes, ending in a 'You're all set!' confirmation.
  • An expanded FAQs panel answering questions about free electricity hours and how to choose them.
  • A Summer Savings campaign tile: 'Summer Savings are here!' with a sun icon, offering treats to Beyond customers.
  • Adding '1 hour of free electricity' to a phone calendar as a saved event.
  • A 'What's 1kWh?' explainer modal comparing a kilowatt hour to running a dishwasher, oven or iron.
  • A reward claim form shown in default and error states, with fields for full name, email and a unique code.
  • Three app screens of the Offers tab showing a free solar panels reward.
  • Partner brand marks — Papa John's, a restaurants icon, a star, and Costa Coffee.
  • Three partner offer screens — money off restaurants near you, a free Papa John's pizza, and a free Costa Coffee.
  • A quiet-state card reading 'Nothing to do for now — pick your hours from 28 March.'
  • A lock screen notification: 'You've signed up for free electricity — pick your hours in the OVO app.'
  • A list of Summer Savings rewards: a free Papa John's pizza, £5 off eating out, a free Cineworld ticket, and £4 Costa Coffee credit.
  • A lock screen notification: 'This week's treat is here — claim your free pizza from OVO today.'
  • Two offer cards: 50% off Papa John's pizza in June, and £5 off restaurants near you all summer long.
  • A row of weekly treat cards — 'Enjoy 1 free pizza, on us', labelled 'More coming Monday'.
  • A Cineworld offer modal — up to 40% off tickets, with steps to copy a unique code and claim the reward.
  • A Papa John's offer modal — up to 50% off pizza, with steps to copy a unique code and claim the reward.